The outrage cycle that follows an event like Donald Trump’s Halloween party is a trap. It pulls our focus toward the content of the “joke” when we should be analyzing its function. The unease you feel isn’t an overreaction; it’s…
There’s a particular quality to the light in early November, isn’t there? It’s lower, softer, and it seems to vanish without much warning. The clocks have turned back, the air has a definitive chill, and there’s a collective, quiet instinct…
You’re about to share this article if you had enough of your favorite player fumbling and striking out. That feeling is more than just disappointment in a bad play; it’s a visceral frustration that comes from a betrayal of focus.…
The cigar industry often finds creative ways to connect its traditional product with different facets of culture, and this week provided an excellent example of this trend through themed collaborations. J.C. Newman’s annual LeRoy Neiman Collector’s Edition links the world…
Watch the October 26, 2025 Show Video Starts approximately at 9 minutes 30 seconds in… IMPORTANT! Spread the Word! Please do it now, share with a friend… If you found this valuable, please share this video with anyone you think…
When was the last time you let the day slow you down? The Evening Walk in Spain There’s a special kind of light that shines over Spain in late autumn. It’s softer than the bold summer sun and seems to…
When was the last time you gave yourself permission to change your mind? The Map of You: How We Grow is How Science Grows Thought experiment… The Swansonium Institute is a reader-supported publication. To receive new posts and support my…
MITMCIGAR LIVE It’s Sunday 10/26 – The Meet in the Middle Cigar Show is Live now, bring your El Mago Mistico! Join us by going to the iROBUSTO Substack Home Page or by clicking this link: « MITMCIGAR LIVE »…
Let’s do one of my thought experiments. Read to the end… Are you ready? NO, I’m gonna start anyway. Just like I do on the Meet in the Middle Cigar Show every week. (Glengarry Glen Ross come to mind?) We’re…
The glow from my gaming keyboard is a familiar sight. It’s usually the last thing I see after a long night of research for the Swansonium Institute or my many projects, fueled by coffee and a constant stream of RSS…
