76.

April 29, 2026. The report card.

76 free subscribers. Zero paid. One comp I gave away because the work deserved a reader. That one does not count and I am not counting it.

Zero + 6 Months

Six months ago this publication had zero. Ten followers and an idea and a voice I was still finding. Today it has 76 people who gave me their inbox. Not their follow. Not their like. Their inbox. That is a different thing entirely.

Here is what the numbers actually say.

The writing is landing. But April added something new. Video.

“I Lost The Plot. The Cat Did Not.” was a live stream. I went live, cut the fluff in CapCut to save upload minutes, ran it through Descript to sharpen it, and dropped it. It pulled a 54.5% engagement rate. The highest of the month. That is not a coincidence. The live format is real in a way that polished production is not. People feel it.

Live streams

I also went live with That collaboration worked.

The energy was right and the conversation was honest.

I want more of those.

More live. More unscripted.

More real.

Shoutout!

Big shoutout to for the support, I have a paid subsrciption to her publication. It’s worth it!

This publication now runs on two subscriptions. CapCut and Descript. That is the production stack. It is lean and it is enough.

The hard truth:

the content is good. I know it is good. The problem is not quality. The problem is reach. 76 people are in the room and the room deserves more people in it. YouTube is the next move. Upload there, build the funnel, bring the viewers back here. The content travels. Now it needs a road.

May starts Friday. More video. More live. More Jason. And a YouTube channel that does the work of finding the people who haven’t found this yet.

The number is 76. The content is ready. The distribution is the job now.

V➤ The room is small because not enough people know where the door is. That changes in May.


ABOUT THE 55/35 METHOD The 20-year gap is the weapon. Pattern recognition from decades of cycles applied to today’s tools and today’s speed. We move fast. But we move with weight.


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